The Power of Viral Marketing

The Power of Viral Marketing

Viral marketing today seems to be the equivalent to winning the jackpot at the casino… Everyone wants to get it but very few actually ever achieve it. The only difference between the two is that one is pure luck and the other isn’t. A viral campaign can be manufactured but achieving real results can be difficult without the right direction. That is why we have devised a formula for your business to increase your chances of achieving those jackpot results! Let me delve a little deeper –¬†Ever heard of best Vines? Chances are, if you use Facebook regularly you will have a pretty good idea about what I’m talking about. Best vines have over 22 million likes on Facebook making it one of the most popular pages. The content of this page and a few other pages like it are these hilarious seven second videos. Some of these videos do incredibly well when it comes to like and share numbers with figures going into the hundreds of thousands, these videos are pretty much the definition of a viral video.     Here’s a good example of a business harnessing the power of viral marketing. The ALS “ice bucket challenge.” Chances are you or a good number of your friends have taken part in this Facebook phenomenon. These challenge videos pop-up every so often and take the Facebook community by storm, you can’t refresh your page without seeing another challenge video. But beyond the endless amount of videos there is a non profit organisation taking donations and so far they have taken over 100 million dollars from this viral marketing...